IMEX America: Helping buyers learn about technology

Planners are sampling the latest tech solutions for event planning, budgeting and sourcing at the TECHknowledge Area at IMEX America.

Tahira Endean, on the “Top Five Women in EventTech” panel said: “The exhibitors have been very helpful in putting the technology into context. We’ve also had great feedback from the buyers who’ve been on the tours.”

It’s no secret that the best way to understand and learn to use new technology is to see it in action. Meeting planners at IMEX America, currently taking place in Las Vegas, have been finding out about event technology and meeting the experts behind the latest innovations in a new series of EventTech Tours running throughout the show. Led by Tahira, the tours feature several companies who are leading the way in technology for the meetings and event sector.

Carrie Drummond of Ansible by Red Hat, who took part in one of the tours said: “I’m really happy I came on this tour. It’s given me a short taste and insight into several types of technologies that I only know a little about and which are not on my appointment schedule.”

TEKNIK PENGETAHUAN

Pakar bersedia untuk menyampaikan sesi teknologi yang disasarkan, TECHbytes, menjawab soalan mengenai topik hangat seperti Snapchat, Slack, OneNote dan teknologi boleh pakai, dan membimbing pelawat melalui teknologi terkini dalam Makmal Alat.

Sebagai tambahan kepada EventTech Tours, hampir 40 sesi pendidikan yang merangkumi pelbagai aspek teknologi berlangsung di Inspiration Hub semasa persembahan dan menarik minat ramai.

In the run up to the show, buyers have also had the chance to use Zenvoy, a new networking technology.  IMEX has introduced this one-to-one business introduction service for professionals, groups & events to enable buyers to meet like-minded colleagues and make better contacts more easily at the event. Joanna Oliver of EmCare said, “I’m excited to see IMEX doing this, it helps to find expertise easily, to share experiences and make valuable connections.”

Serta mengalami perkembangan teknologi terbaru, perancang juga melihat sekilas beberapa teknologi yang disiapkan untuk membuat gelombang di industri di #IMEXpitch. Pemula teknologi acara berpeluang mempamerkan produk mereka kepada penonton profesional acara di pameran tersebut. Lima finalis mempersembahkan produk mereka kepada penonton secara langsung. Grip yang berpusat di London, penyelesaian rangkaian acara berkuasa kecerdasan buatan pertama di dunia, dinobatkan sebagai pemenang oleh panel penilaian pakar.

Grip akan mendapat ruang kosong di Technology Pavilion pada pertunjukan tahun depan sebagai tambahan kepada pendedahan akhbar dan pemasaran.

IMEX America kini berlangsung di Sands Expo and Convention Center di The Venetian® | The Palazzo® Las Vegas dari 18-20 Oktober 2016, didahului oleh Smart Monday, 17 Oktober.

eTN adalah rakan media untuk IMEX.